Freelance, UX/UI designer, Concept Designer, Luxembourg, Bruxelles, Paris, sparks

Dans un monde où chaque choix compte, Meobank aide les utilisateurs à prendre des décisions financières qui contribuent à un avenir plus vert.

Elevate your music experience and build connections

Empowering users to make financial decisions that align with their environmental values is at the core of Meobank’s mission

Dans un monde où chaque choix compte, Meobank aide les utilisateurs à prendre des décisions financières qui contribuent à un avenir plus vert.

My role

En tant que **Designer UX/UI** sur ce projet, mes responsabilités incluent :

→ **Recherche Utilisateur & Personas** : Conduire des recherches utilisateur et créer des personas détaillés pour comprendre les besoins et les motivations.

→ Wireframing and Prototyping

→ Information Architecture

→ User Testing

→ Journey Mapping

→ Web & Mobile Design

→ Responsive Design

→ Accessibility

→ Design Systems

→ Visual Design & Branding

Project

Juke redefining music’s social experience

Juke is much more than just a music app. It redefines the interaction between fans and artists by placing the social experience of live music at the heart of its concept.

Not only does Juke allow users to listen to music, but it also offers them the opportunity to participate and watch live broadcasts of concerts by their favorite artists, shared by other users present at the venue. This unique feature creates a social and interactive environment where fans can experience concerts remotely through the perspectives of on-site spectators who are Juke users. Additionally, they have the possibility to interact directly with the artists, if chosen, and access exclusive broadcasts, thereby strengthening the sense of community. By fostering direct interactions not only among fans themselves but also between fans and artists, Juke elevates the social aspect

My role

User research

Designed and planned user research (interviews, surveys) to identify the needs of artists and music listeners.

Created hypothetical personas to anticipate user behavior and guide design decisions.

Developed journey maps to visualize the user experience, focusing on key scenarios like discovering artists and interacting with them directly.

Proactively identified friction points to ensure a smooth user experience from the early stages of development.

Wireframe and prorototype design

Created low and high-fidelity wireframes to test key features (Fan Spotlight, multi-angle streaming, immersive artist universe).

Developed interactive prototypes to simulate the user experience and gather feedback before the technical development phase.

Planning and user testing

Prepared and executed user testing with prototypes to refine the experience.

Analyzed feedback to improve the interface and optimize the experience before the final development phase.

Visual identity

Developed Juke’s visual identity, aligned with its mission to create an authentic connection between artists and users.

Established an evolving design system to maintain visual consistency throughout future updates of the application.

Collaboration with development teams

Collaborated with technical teams to anticipate and resolve challenges related to interactive features, ensuring feasible and optimized design solutions.

Participated in technical discussions to ensure seamless integration of the design into the final product.

Challenges

Anticipating user needs without an existing product

One of the main challenges was defining user needs without a tangible product or real feedback. To address this, we relied on preliminary research, personas, and usage scenarios based on current trends in music and entertainment. Journey maps and innovative interaction scenarios helped lay a solid foundation for Juke’s development.

Cross-disciplinary collaboration to ensure technical feasibility

Managing multi-angle video streams and real-time interactions posed technical challenges. We collaborated closely with developers to ensure the UI design met technical requirements while delivering an optimal user experience, helping to anticipate issues like latency, camera transitions, and interaction fluidity.

Creating a unique and immersive experience

Juke seeks to create an immersive universe for each artist through the Artist’s World feature, allowing fans to explore 3D discographies and interact with symbolic objects. The challenge was to design this world with visual coherence and intuitive navigation, while offering a unique immersive experience.

Increasing artists’ revenue

One of the major challenges was finding innovative ways for artists to monetize their interactions with fans beyond traditional concerts. In addition to ticket sales, incorporating features such as live backstage access, private interviews, and exclusive content for the most engaged fans was part of a strategy to incentivize artists to use the Juke app.

This approach not only aimed to offer a unique experience for fans but also to generate additional revenue streams for artists, making Juke an essential platform for their engagement and growth. Furthermore, each artist would be encouraged to get their fans actively using Juke, enhancing the community aspect and driving more users to the platform.

Goals

Creating an intuitive application

Designing a simple and smooth navigation to facilitate ease of use in financial decisions.

Alignment with sustainability

Reflecting Meobank’s values by integrating eco-friendly features at every level of interaction.

Security and modernity

Providing a modern, simple, and secure interface that inspires trust.

Helping users anticipate and make proactive financial choices.

Goals

Creating an intuitive application

Designing a simple and smooth navigation to facilitate ease of use in financial decisions.

Security and modernity

Providing a modern, simple, and secure interface that inspires trust.

Alignment with sustainability

Reflecting Meobank’s values by integrating eco-friendly features at every level of interaction.

Goals

The primary goal of this project is to design a banking application that is both intuitive and emotionally engaging, aligned with Meobank’s core values of sustainability and responsibility. We aim to create a user experience (UX) that is welcoming and easy to navigate, paired with a modern, simple, and secure user interface (UI). The ultimate objective is to ensure that every interaction with the app strengthens users’ connection to Meobank’s mission.

Process

User-centered design process

→ User research

We began by conducting in-depth research to understand the needs and expectations of our potential users. This included surveys and interviews that provided crucial insights into the behaviors, motivations, and concerns of future users. This research was fundamental in shaping our design strategy.

→ Persona development

Detailed personas were created to represent our diverse potential user base. Each persona reflects unique banking needs and specific environmental aspirations, ensuring that the application will cater to a wide range of users.

Juke aims to bridge the gap between artists and their fans

Dans un monde où chaque choix compte, Meobank aide les utilisateurs à prendre des décisions financières qui contribuent à un avenir plus vert.

Highlighting craftsmanship and storytelling

Juke aims to bridge the gap between artists and their fans

Dans un monde où chaque choix compte, Meobank aide les utilisateurs à prendre des décisions financières qui contribuent à un avenir plus vert.

Juke aims to bridge the gap between artists and their fans

Process & Solutions

Empathy: understanding users

User Interviews

We interviewed music listeners to understand how they consume music on existing platforms, what frustrates them (such as the lack of interaction with artists during a concert or the difficulty of accessing exclusive content like backstage moments or off-stage interactions), and what they would like to see in a music-focused platform.

Additionally, we conducted interviews with artists to gather their perspective on fan engagement during live performances. Many expressed the need for better tools to create more personal connections with fans, especially in large venues where the interaction often feels distant or impersonal.

User personas

Based on these interviews, we created representative personas, such as Léo, an independent musician seeking to interact with his fans, and Julie, a regular attendee of concerts and a frequent user of music streaming platforms. These personas guided the design process, allowing us to develop solutions that meet real user needs.

Empathy maps

We also used empathy maps to explore what users see, hear, think, and feel when using existing music applications. This helped us identify major pain points and differentiation opportunities for Juke.

The first step was to deeply understand the expectations and frustrations of the target users, namely music listeners and artists. However, given the difficulty of accessing well-known artists, we interviewed a diverse panel, including:

An unknown artist,

A mid-level artist,

An artist with a larger audience.

This approach allowed us to gather varied feedback and better understand the needs of different segments of artists.

Benchmarking: analyzing competitor platforms

Before defining the problems, we conducted an in-depth benchmark of music streaming platforms and social networks (like Spotify, Deezer, Apple Music) to identify:

The strengths and weaknesses of existing platforms,

Gaps in terms of artist-fan interaction, particularly for live experiences.

This benchmark allowed us to identify several innovation opportunities for Juke, especially in real-time interactions and immersive features that these platforms do not yet offer.

The next step was to synthesize the information gathered during the interviews and benchmarking to create a clear problem statement that guided product development:

Defining: framing the problem

Problem statement

Fans and artists lack a dedicated platform where they can engage with each other during live concerts in an authentic and immersive way. Most existing applications are generalist platforms, which dilute the concert experience, and others don’t allow real-time interaction between artists and their fans.

This highlighted the need for Juke to provide a fully immersive and interactive experience that allows fans and artists to connect genuinely during live performances.

The development of Juke followed a structured process to tackle the challenges of building an immersive, interactive music platform. It began with understanding user needs through research, followed by benchmarking competitors to identify gaps. We then generated solutions through brainstorming and refined prototypes with usability testing.

Process & Solutions

Process

Collaborative use of the Project Canvas

We started by fully utilizing the Project Canvas as a team. This tool allowed us to map out the key objectives of the project, such as integrating AI and gamification to promote sustainability. By visualizing each component together, we ensured a common understanding among all stakeholders and established a clear roadmap for developing this new application.

Project initiation

Precise definition of objectives and constraints

We established SMART goals. For example, aiming to increase user engagement by 30% within the first six months post-launch through gamification features. We identified current budgetary and technical constraints, including challenges related to banking security and AI integration, and planned solutions to overcome them.

Team creation of detailed personas

We conducted surveys, in-depth interviews, and direct observations to gather rich data. This allowed us to develop representative personas, such as Arthur C., 29 years old, an environmentally conscious architect who wants a banking app aligned with his ecological values and offering AI features for better financial management.

User research

Synthesis with the UCD Canvas

We synthesized the information in the UCD Canvas to draw deep insights into the motivations and frustrations of potential users. These insights revealed needs such as visualizing the environmental impact of transactions and the desire for rewards for sustainable behaviors, thereby guiding our design towards truly user-centered solutions.

Collaborative documentation of hypotheses

We recorded UX hypotheses such as “Users will increase their use of the app if gamification elements are integrated.” Each hypothesis was associated with measurable validation criteria, such as retention rate or number of daily interactions, for precise evaluation during future tests.

Formulation and validation of UX hypotheses methodologies

Process

During several brainstorming sessions, we explored creative solutions to solve this problem innovatively. We used techniques like Crazy 8 (to quickly generate a large number of ideas) and mind mapping to explore all possible avenues. Here are some of the key ideas that emerged and set Juke apart from other platforms:

Ideation: generating innovative solutions

Fan spotlight

Artists could select a fan during a live broadcast to invite them to an exclusive and public interaction. Unlike a simple chat, this feature would allow the selected fans to appear on-screen live with the artist, in front of the entire community. This direct and visible interaction makes the experience unique, strengthening the connection between the artist and their fans. It’s a way to create memorable moments and encourage active participation during live broadcasts.

Multi-angle concert experience

Juke could introduce a feature where fans attending a concert can live stream and share their perspectives with the community. Remote viewers would have the ability to connect to these streams and switch between different Juke users in the venue, who are also live streaming. This would offer an immersive multi-angle view, allowing concertgoers and remote viewers to experience the concert from various perspectives throughout the venue.

Additionally, the artist would have a professional multi-angle camera system, providing a higher quality stream. This multi-angle broadcast would be available only for a limited time to encourage fans to attend the concert in person and buy tickets. For those who missed the artist’s live stream, they would still have the option to watch it.

Real-time voting for songs

Juke could integrate a feature where fans influence the concert by voting in real-time for the songs the artist should play. During a live performance, the artist would propose a selection of songs, and fans using the app could vote for their preferences. This would make each concert unique, interactive, and directly influenced by the artist’s community.

Live backstage access

Before or after a concert, artists could broadcast exclusive backstage moments directly on Juke. This content, available only to those connected live, would offer an intimate and privileged dimension that other platforms cannot provide as specifically. It could include Q&A sessions, rehearsals, or informal moments with the band, creating an even more personal connection.

Merchandising based on fan content

Another idea would be to allow users to create visual content (screenshots, videos, or photos of concerts broadcast via Juke) that could be turned into official merchandise. Fans could submit their creations, and artists could select their favorites to transform into posters, t-shirts, or other items for sale during the concert. This would empower the community creatively while offering additional revenue opportunities for the artist.

Total immersion in the artist’s universe

Instead of a simple profile page, Juke could allow artists to create an immersive universe around their music. Fans could enter a virtual environment where they can discover interactive elements, such as exploring the discography in 3D, accessing exclusive performances, or interacting with symbolic objects related to the artist (like iconic locations or symbolic items from their albums). This would offer total immersion and differentiate Juke from other platforms where profiles are static.

Virtual Meet & Greet

Juke could introduce virtual meet & greet sessions where a group of fans could ask the artist questions live after a concert or during a special event. Unlike traditional in-person meet & greets, this virtual version would allow a larger number of fans to experience this exclusive moment with their favorite artist.

Rewards for top fan streamers

To encourage fans to share their live concert experiences, Juke implements a reward system for users who frequently stream concerts through the app. These fans enrich the community by offering diverse perspectives and enhancing the remote viewing experience.

Possible rewards include:

EXCLUSIVE MERCHANDISE

Limited-edition items from their favorite artists.

PRIORITY ACCESS

Early opportunities to purchase tickets for upcoming events.

IN-APP RECOGNITION

Special badges or featured profiles to acknowledge their contributions.

EXCLUSIVE INTERACTIONS

Access to private chats or virtual meet & greets with artists.

EXCLUSIVE CONTENT

Early access to new songs, albums, or behind-the-scenes footage.

INCENTIVES FOR TICKET SALES

If a remote viewer buys a ticket through a streamer’s broadcast, the streamer receives additional rewards like commission points, enhanced recognition, or access to exclusive events.

This reward system not only motivates fans to share engaging content but also encourages them to actively promote concerts. By acknowledging streamers who help generate ticket sales, Juke fosters a collaborative ecosystem where fans play a direct role in the success of their favorite artists, strengthening the community as a whole.

We turned these ideas into interactive prototypes in collaboration with the UX/UI design team.

Prototyping: turning ideas into tangible solutions

Wireframes & mockups

We designed low-fidelity wireframes to map the user flow around the main features, such as navigating between different live broadcast angles and interactions between fans and artists. These wireframes were then transformed into high-fidelity prototypes.

Interactive prototypes

We created interactive prototypes that simulated the user experience. Users could interact with the main features, such as viewing concerts from multiple angles, social interactions between fans, and receiving real-time notifications.

Although we couldn’t test with very well-known artists, we conducted tests with artists of different levels (unknown, mid-level, and well-established) and with fans to validate the prototypes and refine the experience.

User testing: validating and refining

Usability testing

Users tested key features such as camera control, live interactions with artists, and social interactions between fans. The tests revealed friction points that we adjusted to improve the interface’s fluidity.

Iterative design

Following feedback from the tests, we adjusted navigation, improved button clarity, and optimized social interactions between users to strengthen community engagement.

Julie, 22 years old, marketing manager, single

Anne, passionate about music, has been following her favorite artists and never misses a concert in town. She loves discovering new talents through streaming but prefers the live experience. She shares her concert moments on social media and engages with other fans online.

What she said

“There’s nothing better than the energy of a live concert. I love being immersed in an artist’s world and feeling the connection with the music and other fans. What I miss on platforms is that closeness with the artist, the feeling of being more than just a listener.”

Léo, 28 years old, music artist, single

Léo has built his career through social media and streaming platforms. With a solid fan base, he seeks to strengthen his connections during live concerts and monetize his exclusive content.

What he said

“Connecting with my fans during live performances is what drives me. I’m always looking for new ways to make those interactions more meaningful and immersive, whether it’s through unique concert experiences or exclusive content. Platforms that help me do that are key to growing my relationship with my audience.”

Methodical evaluation of methods

We used a decision matrix to select the most appropriate methodologies, such as Design Thinking to foster innovation and Lean UX for rapid iterations. We also integrated co-design techniques with users to ensure that the solutions truly meet their needs.

Strategic selection of UX/UI methodologies

Coherent integration into the project canvas

All methodological decisions were documented and integrated into the Project Canvas, ensuring complete transparency and facilitating interdisciplinary communication. This ensured that every team member was aligned on the chosen approaches and their justifications.

Development of a visual design

Drawing inspiration from the latest trends in sustainable design, we created moodboards incorporating natural elements and color palettes evoking serenity and trust. We defined detailed style guides covering typography, iconography, and animations to ensure visual consistency and a smooth user experience.

User interface and information architecture design

Creation of high-fidelity prototypes

Building upon the wireframes and information architecture, we transformed them into interactive high-fidelity prototypes using Figma. These prototypes simulate a realistic user experience, integrating features like carbon footprint tracking and gamification rewards.

Design of Information architecture and creation of wireframes

We structured the application’s content and navigation by developing a comprehensive information architecture. This involved creating sitemaps and user flow diagrams to ensure logical navigation paths. We then developed wireframes based on this structure, laying out the placement of content, features, and interactive elements.

Development of functional prototypes

We are currently working on complex interactive prototypes allowing users to navigate through different features, such as consulting their personal eco-barometer or engaging in spending reduction challenges. These prototypes serve as valuable tools for gathering feedback from users and stakeholders.

Interactive and iterative prototyping

Continuous validation and optimization

By organizing planned user testing sessions, we aim to collect qualitative and quantitative data on interaction with the prototype. For example, determining if users desire easier access to sustainable investment recommendations, which will lead to adjustments in navigation and the highlighting of these features.

Planning qualitative and quantitative user tests

We are preparing structured user tests using realistic scenarios to evaluate the application’s effectiveness. Methods such as “think aloud” will help understand users’ thought processes, while metrics like task success rate will provide quantitative data to measure usability.

User testing

Iterations based on concrete data

The insights obtained will serve targeted iterations. For example, improving the clarity of information on environmental impact to increase user understanding, according to test feedback.

Compliance with WCAG 2.1 AA standards

We ensure that every element of the application under development complies with accessibility standards. This includes using adequate color contrasts, implementing alternative text for images, and ensuring that the application is fully navigable via keyboard.

Advanced accessibility optimization

Active promotion of inclusivity

By integrating universal design principles, we aim to create an application that not only meets accessibility standards but also offers an enriching experience for all users. This reinforces Meobank’s commitment to an ethical and responsible approach.

Collaborative workshops and precise documentation

We organize co-creation workshops with developers to ensure mutual understanding of technical requirements and design intentions. We provide detailed specifications, implementation guides, and exportable resources to facilitate the ongoing development process.

Close collaboration with developers

Monitoring and support during development

We maintain constant communication with the development team, using project management tools like Jira to track progress and quickly resolve issues. This collaboration allows for seamless integration of AI and gamification features without compromising performance or security.

Methodical Evaluation of Methods as a Team

→ Strategic selection of UX/UI methodologies

Coherent Integration into the Project Canvas

→ User interface design

Development of a visual design in collaboration
Drawing inspiration from the latest trends in sustainable design, we created moodboards incorporating natural elements and color palettes evoking serenity and trust. We defined detailed style guides covering typography, iconography, and animations to ensure visual consistency and a smooth user experience.

Creation of wireframes and high-fidelity prototypes
We used Figma to develop structured wireframes and then transformed them into high-fidelity interactive prototypes. These prototypes integrate micro-interactions and smooth transitions to simulate a realistic user experience, including features like carbon footprint tracking and gamification rewards.

→ Interactive and iterative prototyping

Development of functional prototypes
We are currently working on interactive prototypes allowing users to navigate through different features, such as consulting their personal eco-barometer or engaging in spending reduction challenges. These prototypes serve as valuable tools for gathering feedback from users and stakeholders.

Continuous validation and optimization
By organizing planned user testing sessions, we aim to collect qualitative and quantitative data on interaction with the prototype. For example, determining if users desire easier access to sustainable investment recommendations, which will lead to adjustments in navigation and the highlighting of these features.

→ User testing

Planning qualitative and quantitative user tests
We are preparing structured user tests using realistic scenarios to evaluate the application’s effectiveness. Methods such as “think aloud” will help understand users’ thought processes, while metrics like task success rate will provide quantitative data to measure usability.

Iterations based on concrete data
The insights obtained will serve targeted iterations.

→ Close collaboration with developers

Collaborative workshops and documentation
We organize co-creation workshops with developers to ensure mutual understanding of technical requirements and design intentions. We provide detailed specifications, implementation guides, and exportable resources to facilitate the ongoing development process.

Monitoring and support during development
We maintain constant communication with the development team, using project management tools like Jira to track progress and quickly resolve issues. This collaboration allows for seamless integration of AI and gamification features without compromising performance or security.

→ Advanced accessibility optimization

Compliance with WCAG 2.1 AA standards
We ensure that every element of the application under development complies with accessibility standards. This includes using adequate color contrasts, implementing alternative text for images, and ensuring that the application is fully navigable via keyboard.

Active promotion of inclusivity
By integrating universal design principles, we aim to create an application that not only meets accessibility standards but also offers an enriching experience for all users. This reinforces Meobank’s commitment to an ethical and responsible approach.

→ Information architecture

With our personas in mind, we mapped out clear user flows and a comprehensive site map to define the structure of the application. This step is crucial to ensure the app will be both intuitive and easy to navigate. future users. This research was fundamental in shaping our design strategy.

→ Wireframes and prototypes

The information architecture was translated into wireframes, which are currently being developed into high-fidelity interactive prototypes. These prototypes serve as a visual representation of the app’s functionality and design.

→ Usability testing

Although the application is still in development, we have planned rigorous usability testing, where future users will interact with the prototypes. These tests will provide valuable feedback and enable iterative improvements before the official launch.

AI empowering sustainable financial management

Long-term impact for artists: Boosting engagement and ticket sales

Boosting engagement and ticket sales

Boosting engagement and ticket sales: Long-term impact for artists

Optimizing usability and engagement

Advanced usability testing

We are conducting additional rounds of usability testing with a broader range of artists and fans to gather more feedback and ensure that the platform meets user needs.

Optimizing fan engagement tools

We are working on improving tools and interactions to ensure a smoother and more engaging experience, strengthening the connections between users and artists.

Monetization strategies

We are actively working on integrating monetization features, allowing artists to offer exclusive content like private interviews and live backstage moments, giving them new ways to generate revenue and strengthen their connection with fans.

Boosting engagement and ticket sales

By encouraging fans to buy tickets to experience live events, these streams not only boost ticket sales but also strengthen fan loyalty. Over time, this increased community engagement will enable artists to fill larger venues, contributing to their success and career growth.

Long-term impact for artists

Live streaming on Juke has a long-term impact for artists. It goes beyond one-off interactions by providing a platform for artists to offer previews of their performances.

Total immersion and global virtual concerts

Total immersion will be introduced at a later stage

Dans un monde où chaque choix compte, Meobank aide les utilisateurs à prendre des décisions financières qui contribuent à un avenir plus vert.

Key Features of AI

AI plays a key role in improving financial management at Meobank by integrating features focused on sustainability and environmental impact. These innovations help guide users toward more responsible choices.

Personalized financial advice

Tailored to each user’s spending habits and their environmental impact, helping them make eco-friendly financial decisions.

Real-time carbon footprint tracking

Providing users with insights into the environmental impact of their transactions and suggesting ways to reduce or offset their carbon footprint.

Green rewards programs

Identifies and promotes eco-friendly businesses, rewarding users for sustainable choices with points or incentives.

Sustainable investment portfolios

Analyzes user preferences and market data to recommend investment options aligned with environmental sustainability goals.

Eco-friendly chatbots

Chatbots assist with banking tasks and offer advice on sustainable living and financial management.

Predictive sustainable savings

Evaluates savings patterns and suggests sustainable projects, such as investments in renewable energy, that users can contribute to.

Fraud detection with a focus on greenwashing

Ensures that companies and products claiming to be sustainable are accurately represented, maintaining trust and transparency.

Community engagement

Connects users with similar sustainability goals, fostering a community of environmentally conscious individual.

Optimization of green loans and credits

Assesses loan applications based on sustainability criteria, offering better terms for eco-friendly projects.

Gamification to engage users

Gamification for enhanced user engagement and sustainability, making the banking experience more interactive and enjoyable.

Personalized goals

Allow users to set specific sustainability-related goals, such as saving for an eco-friendly purchase or reducing their carbon footprint. They can earn points or badges when they achieve these goals.

Virtual tree

Each time a user completes a sustainable action (such as making an eco-conscious purchase or reducing their carbon footprint), a virtual tree grows in the app. Once the tree is fully grown, the user can unlock rewards or even plant a real tree through a partnership with an environmental organization.

Personal eco-barometer

A visual indicator within the app shows in real-time how users’ financial actions positively impact the environment. As they make more sustainable decisions, the barometer rises, unlocking rewards.

Leaderboards and rewards

Introduce a leaderboard for users most engaged in sustainable financial practices. Top users can earn badges, virtual rewards, or even special offers from eco-friendly partners.

Spending reduction challenges

Offer challenges where users aim to cut non-essential spending over a set period. The savings can be invested in green projects, with rewards for those who succeed.

Energy savings tracker

Allow users to connect the app to their utility accounts to track energy consumption. Users can earn points by reducing their energy use over time.

Carbon footprint reduction badges

Reward users with special badges when they reach milestones in reducing their carbon footprint, such as driving less or purchasing locally produced goods.

“Buy sustainable” challenges

Implement challenges where users are encouraged to purchase products labeled as sustainable or organic. By scanning receipts through the app, they can accumulate points for rewards or donations to environmental causes.

Total immersion and global virtual concerts

Additionally, this feature will allow artists to sell tickets to fans who can attend the concert virtually via their AR/VR headsets, no matter where they are in the world. This will open up new revenue opportunities for artists, enabling them to increase ticket sales by reaching a global audience, even when fans can’t be physically present at the venue.

At a later stage

Live streaming on Juke has a long-term impact for artists. It goes beyond one-off interactions by providing a platform for artists to offer previews of their performances. By encouraging fans to buy tickets to experience live events, these streams not only boost ticket sales but also strengthen fan loyalty. Over time, this increased community engagement will enable artists to fill larger venues, contributing to their success and career growth.

What Sets Us Apart

Next steps

We will focus on completing the development of the app’s core features, expanding AI-driven functionalities, and continuously improving the user experience based on ongoing testing and feedback. Additionally, we plan to explore additional features to increase user engagement and retention as the app approaches its launch.

Challenges and solutions

User engagement

One of the most significant challenges we currently face is ensuring high user engagement. To achieve this, we are working on creating an interface that is both functional and emotionally engaging. The design must reflect sustainability values, allowing users to feel connected to the app and its ecological objectives.

Balance between simplicity and functionality

We face the challenge of designing an app that is both simple and powerful. Our approach is to adopt a minimalist design, removing non-essential elements to focus on what truly matters: ease of use, security, and the integration of sustainability values. We are currently fine-tuning this balance to deliver a smooth experience without sacrificing performance.

Security issues

As a banking application, security has been a top priority from the earliest stages of the project. We are currently implementing security features that comply with industry standards while ensuring that these measures do not compromise the user experience. The goal is to offer a secure and intuitive app that inspires trust.

AI integration challenges

The integration of AI presents both technical and usability challenges, particularly in ensuring that AI-driven features provide real value without overwhelming users. We are addressing these challenges by implementing transparent systems and giving users control over how AI influences their experience.

Gamification challenges

Integrating gamification into the application presents specific challenges. We need to encourage responsible financial behavior while aligning these actions with the app’s sustainability values. The challenge is to make gamification engaging without being intrusive or distracting from the core banking features. To address this, we are taking a subtle approach to gamification, focusing on elements that add value without overwhelming the user.

What Sets Us Apart

What will the
product look like?

The app will feature a clean, intuitive design that reflects its core values of simplicity, responsibility, and eco-consciousness. Users will be greeted with a user-friendly interface that highlights their financial health while providing clear insights into their carbon footprint. Key features such as personalized AI-driven recommendations, gamification elements like challenges and rewards for sustainable actions, and real-time tracking of eco-friendly spending will be seamlessly integrated.

The app will use visually engaging tools like graphs and interactive dashboards to help users easily monitor their environmental impact. With a modern design that prioritizes both functionality and sustainability, the app will make it effortless for users to align their financial goals with their environmental values.