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Dans un monde où chaque choix compte, Meobank aide les utilisateurs à prendre des décisions financières qui contribuent à un avenir plus vert.

Digital helpers play a key role in bridging the digital divide in Wallonia

Empowering users to make financial decisions that align with their environmental values is at the core of Meobank’s mission

Dans un monde où chaque choix compte, Meobank aide les utilisateurs à prendre des décisions financières qui contribuent à un avenir plus vert.

Project

The mediators portal

The mediators portal is an initiative by the Walloon government, part of the “Osonslenumerique.be" project, aimed at improving digital inclusion by optimizing collaboration between digital helpers. These professionals, who assist individuals struggling with digital tools, lacked a centralized platform to exchange information, receive training, and coordinate their efforts.

This portal is designed to meet these needs by offering a simple and accessible interface for everyone, in order to enhance the efficiency of their work and facilitate access to quality training. Currently limited to the Walloon region, the portal could, in a later phase, be expanded to the entire Belgian territory.

My role

Conducting interviews

Conducted in-depth interviews with a group of digital helpers to understand their needs, expectations, and frustrations with current digital tools.

Facilitating “World Café” workshops

Facilitated workshops to promote co-creation and gather ideas directly from end users.

Developing personas

Developed personas and defined user journeys based on the most common scenarios, such as communication between helpers or enrolling in training sessions.

Designing wireframes and prototypes  

Designed the wireframes and prototypes for the platform, ensuring that the user experience is smooth, intuitive, and focused on inclusion.

Usability testing

Conducted usability tests to ensure the platform is intuitive and easy to use for digital helpers.

Conducting an audit of the macartonum.be website

Performed an audit of the digital assistance map in Wallonia to identify areas for improvement and better guide users, both on the web and mobile platforms.

As the UX/UI designer on this project, I worked closely with a team of digital helpers and other stakeholders to ensure that the platform perfectly meets their needs.

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Simplify collaboration between digital helpers

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Strengthen the community of digital helpers

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Empathy

OBJECTIVE

Understand the needs, expectations, and frustrations of digital mediators.

In-depth Interviews

I conducted individual interviews with a diverse group of mediators across Wallonia to gather qualitative insights into their daily challenges and interactions with current digital tools.

RESULT

Identified key pain points like fragmented communication channels and difficulty accessing centralized resources.

Contextual observation

Observed mediators in their work environments to understand real-world usage and uncover hidden challenges.

RESULT

Discovered subtle issues that helped refine workflow optimizations for the platform.

Process

This UX process, grounded in design thinking principles, emphasizes empathy, collaboration, and iterative improvement, contributing to the creation of a platform that not only addresses the current needs of digital mediators but is also adaptable to future challenges, thereby promoting enhanced digital inclusion in Wallonia.

Process

Define 

OBJECTIVE

Clearly define the user profiles and problems to guide the design.

Persona development

Created detailed personas, like Sophie T., a digital mediator, to represent key user profiles.

RESULT

Deepened understanding of user needs, which informed feature customization for the platform.

User journey mapping

Mapped out potential user journeys based on research and anticipated interactions with the platform to identify key moments and potential friction points.

RESULT

Highlighted critical steps where future navigation and resource access could be simplified for a seamless user experience.

User stories and problem definition

Defined user stories and formulated problem statements, such as:

“How might we create a centralized platform that simplifies communication and resource sharing?”

RESULT

Aligned the team around clear, user-centered goals.

Ideate 

OBJECTIVE

Generate and prioritize ideas to solve defined problems.

Brainstorming sessions

Led brainstorming sessions to generate a wide range of ideas, such as real-time messaging systems and interactive training modules.

RESULT

Explored diverse solutions to address the platform’s user needs.

Idea prioritization

Used a prioritization matrix to select the most feasible and impactful ideas.

RESULT

Prioritized key features such as a training management system, resource library, and communication forums.

Information architecture & sitemap creation

Utilized card sorting to develop a logical information architecture and sitemap.

RESULT

Structured the platform’s navigation for intuitive access to resources and training.

Process

This UX process, grounded in design thinking principles, emphasizes empathy, collaboration, and iterative improvement, contributing to the creation of a platform that not only addresses the current needs of digital mediators but is also adaptable to future challenges, thereby promoting enhanced digital inclusion in Wallonia.

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A scalable and intuitive platform

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Sophie T., 33 years old, digital helper

Sophie, 33, is a digital helper passionate about her role in facilitating digital inclusion. She is driven by the belief that everyone, regardless of age or skills, deserves to access digital tools independently. Although she faces challenges in her role, she is determined to find solutions to enhance her impact. A platform that centralizes resources and offers collaboration opportunities would be a major asset for her daily work.

Arthur C. 29 ans, architecte

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Arthur C., 29 years old, architect.

Sophie T., 33 years old, digital helper

Sophie is a key user for the “The mediators portal ” project. Understanding her needs and frustrations helps tailor the platform to meet the needs of digital mediators, ensuring better digital inclusion in Wallonia.

What she said

" I am passionate about digital inclusion. I believe that everyone deserves independent access to digital tools. Despite the challenges, I am determined to increase my impact. A platform that centralizes resources and fosters collaboration would be a real asset to my work."
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Sustainability is not just a feature, it’s the foundation of our design approach

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Cover project Meobank
Cover project Meobank
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Dans un monde où chaque choix compte, Meobank aide les utilisateurs à prendre des décisions financières qui contribuent à un avenir plus vert.

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A scalable and intuitive platform

Key learnings

User-centered approach

Prioritizing user needs and involving them throughout the design process ensures a truly useful and effective platform.

Iterative design

Continuous testing and refinements based on user feedback lead to a more polished and user-friendly final product.

Interdisciplinary collaboration

Working closely with developers, project managers, and stakeholders ensures harmonious and coherent implementation.

Scalability and adaptability

Designing with a long-term vision allows the platform to adapt and expand to meet future needs.

Key features of the final product

Personalized homepage

A personalized dashboard highlighting relevant resources, the latest available training sessions, and direct access to communication tools.

Simplified navigation

Clear and well-structured menus allowing easy access to training sessions, document sharing, and resources via a streamlined menu and well-organized tabs.

Inclusive and modern design

A minimalist visual design with soft colors and clear icons ensuring accessibility and ease of use for all users, regardless of their digital skill level.

Collaboration spaces

Dedicated spaces for interactions, such as thematic discussion forums and an instant messaging system, allowing mediators to connect, ask questions, and share solutions.

Training management system

Simplified processes for offering, managing, and registering for training sessions, fostering interregional collaboration.

Centralized resource library

A digital library providing quick access to educational documents, guides, and support materials, with the ability to add new content over time.

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Real-time notifications for the latest training sessions, messages, and other updates

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Simplicity

Collaboration

Accessibility

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Discussion among digital helpers

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Next steps

Expansion of user testing

Open access to a larger number of digital mediators to test functionalities on a larger scale, gather more feedback, and continue iterating on the design and functionalities of the platform.

Continuous Improvement based on journey mapping

Use detailed insights from user journey mapping to further refine user journeys, especially around training registration and the use of collaboration tools.

These features include:

Integration of new features with artificial intelligence

Once the core elements of the platform are stabilized, we plan to integrate advanced features powered by artificial intelligence (AI) to further enhance user experience and functionality. 

 

These features include:

Automated training recommendations

Using machine learning algorithms, the platform will analyze user preferences and behaviors to offer personalized training recommendations. This ensures mediators receive timely, relevant opportunities tailored to their needs, enhancing their professional growth and effectiveness.

AI-Driven Forums for Enhanced Mediator Collaboration

Using natural language processing (NLP) and AI moderation, the platform will create specialized forums for efficient mediator interactions. AI will categorize discussions, suggest threads, and provide automated responses, streamlining communication and fostering collaboration.

Predictive analytics for resource management

By using AI-based predictive analytics, the platform can anticipate mediators’ resource needs based on usage patterns and trends. This ensures mediators have timely access to the tools and information they require.

Enhanced user support with AI chatbots

AI-powered chatbots will offer immediate assistance to mediators by answering FAQs, guiding them through features, and resolving technical issues. This improves user satisfaction with instant help and reduces reliance on manual support.

Goals

Collaborate

Communicate and collaborate more effectively with one another.

Share resources

Share resources and tools needed for their daily tasks.

Train

Access and offer training, both in-person and remotely, enabling interregional collaboration among digital helpers.

Enroll in training courses   

Enroll participants in training courses offered by other digital helpers, either in-person or remotely, providing greater flexibility and training opportunities focused on inclusion.

The main objective of the portal is to create a central platform where digital helpers can.

Prototype 

OBJECTIVE

Turn ideas into functional prototypes to validate design decisions.

User flow design

Created user flows to define interactions across the platform.

RESULT

Mapped out clear pathways for users to engage with key features.

Low-fidelity wireframes

Developed wireframes for the core pages like dashboards and forums.

RESULT

Provided early-stage visualizations for testing and validation before moving to high-fidelity designs.

High-fidelity prototypes

Built interactive prototypes to simulate the user experience.

RESULT

These prototypes provided realistic simulations for usability testing with stakeholders.

Evaluate

OBJECTIVE

Validate the design through feedback and iteration.

Usability testing

Tested prototypes with both users and stakeholders, having them complete tasks like registering for training or sharing resources.

RESULT

Identified usability issues, such as complex navigation, which were addressed through iterative design improvements.

Iteration based on feedback

Collected insights from tests and made necessary design adjustments to improve user experience.

RESULT

Delivered an improved prototype that was better aligned with user needs and expectations.

Implement

OBJECTIVE

Finalize the design and collaborate with developers for a seamless launch.

UI design

Delivered the final UI design, ensuring it was intuitive and accessible for all users.

RESULT

Created a clean, user-friendly interface.

Defining the design system

Established a design system to ensure consistency across typography, color schemes, and UI components.

RESULT

Guaranteed a visually cohesive platform.

Post-launch monitoring

Deployed the platform to a select group of digital mediators and gathered feedback for further refinement.

RESULT

Resolved any remaining issues before the large-scale launch.

Handoff to developers

Provided detailed specifications, assets, and organized handoff sessions to ensure proper implementation of the design.

RESULT

Ensured smooth collaboration with developers, minimizing discrepancies between the design and final product.

juke

Dans un monde où chaque choix compte, Meobank aide les utilisateurs à prendre des décisions financières qui contribuent à un avenir plus vert.

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Strengthen the community of digital helpers

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